kk.Viral Claim of “850 Million Views” Puts a New Spotlight on an Alternative Super Bowl Halftime Broadcast — and Rumors of George Strait and Alan Jackson

A headline racing faster than the details
A dramatic claim is spreading online: that an “All-American Halftime Show” has reached 850 million views in 48 hours, and that it will air live during the Super Bowl halftime window—but not on NBC—with George Strait and Alan Jackson allegedly opening the broadcast.
The story is tapping into a real development: an alternative halftime program has been announced by Turning Point USA (TPUSA) to run as counterprogramming to the NFL’s official halftime show. But key parts of the viral narrative—especially the view count and the specific artist lineup—remain unconfirmed through official announcements available at the time of writing.
What is confirmed about Super Bowl LX and the official halftime show

Super Bowl LX is scheduled for February 8, 2026, at Levi’s Stadium in Santa Clara, California. Multiple outlets report that Bad Bunny is set to headline the NFL’s official halftime show. The game itself will be carried in the United States on NBC and streamed on Peacock, consistent with widely circulated broadcast previews.
That matters because it clarifies a common point of confusion in viral posts: NBC is tied to the official Super Bowl broadcast, while any “rival” or “alternative” halftime program would necessarily exist outside the NBC halftime production.
What is confirmed about the “All-American Halftime Show”
Turning Point USA has publicly announced that it plans to produce an alternative halftime program called “The All American Halftime Show” to coincide with the Super Bowl halftime period. The project is also promoted on its official website, which states that TPUSA is announcing the event and that performers and details are “coming soon.”
ABC News reported on the announcement as a counterprogram to the NFL’s halftime show. And additional coverage has framed the effort as part of a broader political and cultural backlash to the NFL’s entertainment selection, including commentary from supporters who want a “faith, family, and freedom” themed alternative.
In short: the concept of an alternative halftime broadcast is real, and it has been publicly promoted. What is not yet publicly locked down, based on official channels, is the final lineup.
What remains unconfirmed: the “850 million views” claim

The biggest eye-catching number in the viral posts—850 million views in 48 hours—is not supported by a verifiable public metric in the official materials for the event. TPUSA’s event site does not present a consolidated view counter, nor is there a single authoritative dashboard that would credibly aggregate views across platforms at that scale.
A view claim can be technically possible only if it combines totals across multiple platforms (and sometimes multiple reposts), but responsible reporting needs a traceable basis: a platform analytics screenshot from an official account, an independently verifiable dashboard, or a statement from the organizer that can be attributed on the record. None of that is present in the official public materials cited here.
What remains unconfirmed: George Strait and Alan Jackson “opening” the broadcast
The viral version also names George Strait and Alan Jackson as the opening act and claims they support the program’s message. However, Turning Point USA’s official event site currently indicates that performers and details will be announced later, and does not list a confirmed lineup.
Meanwhile, many of the pages publishing the Strait/Jackson claim appear to be template-driven “viral news” sites that have published multiple variations of similar stories with rotating celebrity names—often without standard sourcing, official quotes, or reputable music-industry confirmation.
That doesn’t prove the rumor is false. It does mean the claim should be treated as unverified until one of the following occurs:
- TPUSA publishes a lineup announcement on official channels,
- a major entertainment or wire outlet confirms the booking,
- or the artists’ representatives confirm participation.
“Not NBC” is plausible — but needs precise wording

The phrase “and it’s not NBC” is one of the most shared lines in the viral copy. It can be broadly accurate in the sense that the alternative show is not part of NBC’s official halftime production. But it can also mislead readers into thinking NBC has been replaced or “bypassed” for the halftime window, which is not supported by credible broadcast reporting. NBC remains the U.S. broadcaster for the Super Bowl itself.
A more accurate phrasing for a news-style write-up is: an alternative halftime program is being promoted to air and/or stream during the same halftime period, separate from the NFL’s official halftime show carried on NBC.
Why this rumor is resonating right now
The rumor is powerful because it merges three high-engagement ingredients: the Super Bowl (mass audience), a culture-war framing (instant polarization), and legacy country icons (instant emotional credibility). Coverage of the alternative-show movement suggests it has become a symbolic battleground for what the halftime stage represents—pure entertainment versus values-driven messaging.
That context helps explain why names like George Strait and Alan Jackson are especially “sticky” in viral posts: they signal tradition, continuity, and a version of American identity that a message-first broadcast would want to embody. But resonance is not confirmation.
What to watch next

If you want to track this story like a newsroom would, the next “proof points” are straightforward:
- An official lineup announcement from the event’s organizers.
- Clear platform posts from verified accounts identifying confirmed performers.
- Independent confirmation from major entertainment outlets reporting on the booking.
Until then, the verified core is this: Super Bowl LX is set for February 8, 2026; Bad Bunny is slated for the official halftime show; and TPUSA has announced an alternative “All American Halftime Show” intended to run during the same halftime window, with performers not yet officially listed on its own site.
