Erika Kirk Calls for Nationwide Super Bowl 60 Halftime Boycott — Launches “All-American” Alternative

NASHVILLE, TN – Country music sensation Erika Kirk has ignited a firestorm ahead of Super Bowl 60, urging millions of Americans to turn off the official halftime show and tune into her independently produced “All-American Halftime Spectacle” instead.

In a viral video posted to X and Instagram Thursday morning — already surpassing 12 million views — Kirk stood in front of a massive American flag and delivered a passionate plea:

“This isn’t about politics. This is about pride. Skip the corporate halftime circus. Join me for 15 minutes of real American music, real American stories, and real American heart. Let’s show the world what patriotism looks like when it’s not for sale.”

The All-American Halftime Plan

Kirk’s alternative broadcast will air simultaneously with the Super Bowl 60 halftime show on February 9, 2026, via:

• YouTube Live (free stream)
• Rumble
• Her official app
• Select local radio stations across the Heartland

The lineup includes:

• Military flyover tribute
• High school marching bands from all 50 states (pre-recorded)
• First responder choir
• Kirk performing a new anthem, “Red, White & True”
• Surprise guest appearances from NFL legends and country stars

“No pyrotechnics. No politics. Just America — loud, proud, and unfiltered,” Kirk declared.

Why the Boycott?

Kirk’s call comes amid growing frustration with recent Super Bowl halftime productions, which some fans have criticized as overly commercialized, divisive, or disconnected from traditional American values.

Though she stopped short of naming the rumored 2026 headliner, sources say Kirk was particularly outraged by leaked plans for a global pop act with controversial political ties.

“I’m not telling you who to hate,” Kirk said. “I’m telling you who to love — your neighbors, your flag, your freedom. That’s what this show is about.”

NFL & Broadcaster Response

The NFL declined to comment directly but released a statement:

“The Super Bowl halftime show celebrates artistic excellence and unites fans worldwide. We respect all forms of expression.”

NBC, the official broadcaster, called Kirk’s move “creative competition” and confirmed they would not block alternative streams.

America Reacts

Social media exploded within hours:

• #AllAmericanHalftime — Trending #1 nationwide
• #SkipTheHalftime — 3.2M posts
• #ErikaKirk — 1.8M mentions

Conservative pundits praised her as a “patriot with a microphone.” Liberal commentators called it a “stunt.” Football fans? Split down the middle — but viewership pledges are pouring in.

One viral comment summed it up:

“I watch the game for football. If halftime’s gonna lecture me, I’ll take Erika’s version.”

Jerry Jones Weighs In

Dallas Cowboys owner Jerry Jones, never one to miss a headline, told reporters:

“I love competition. If Erika wants to throw a halftime party, let the people choose. That’s the American way.”

He even hinted the Cowboys might air a 30-second promo for Kirk’s show during their Super Bowl pregame coverage.

Will Fans Tune Out — or Tune In?

Early polling by YouGov shows:

• 38% of Americans plan to watch Kirk’s show
• 29% will stick with the official halftime
• 33% say they’ll flip between both

Bookmakers have already opened odds: Kirk’s stream to outview official halftime: +350

Final Word from Erika

As she wrapped her video, Kirk looked straight into the camera:

“Super Bowl Sunday isn’t owned by a network. It belongs to us. So let’s take it back — one song, one cheer, one heartbeat at a time. See you on the field.”

Tune in. Choose your America.